OpenAI and NORAD team up to bring new magic to “NORAD Tracks Santa”

OpenAI and NORAD team up to bring new magic to “NORAD Tracks Santa” | OpenAI

December 1, 2025

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OpenAI and NORAD team up to bring new magic to “NORAD Tracks Santa”

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Every December, millions of families worldwide follow along as the North American Aerospace Defense Command (NORAD) tracks Santa’s⁠ journey across the globe. It is a tradition full of wonder, and this year we are excited to add a few new touches to help parents make the season feel even more magical.

As part of the annual NORAD Tracks Santa program, OpenAI worked with NORAD to create three simple holiday tools within ChatGPT that parents and Christmas enthusiasts can use to bring extra joy into their homes. These are intuitive, fun, and easy ways to add something special to the celebrations. These tools are included in NORAD’s holiday activities on the www.NORADSanta.org⁠ website.

🎄 Elf Enrollment⁠- A playful photo tool that turns someone’s picture into an “official” Santa’s helper. Parents can also create their own elf keepsakes at home.

🧸 Santa’s Toy Lab⁠- A tool that lets parents turn their child’s most imaginative toy ideas into a printable coloring book page. Parents describe the dream toy, and Santa’s Toy Lab turns it into simple line art that is perfect for coloring. It is a sweet option for crafts, stocking stuffers, or quiet moments in a busy December.

📖 Christmas Story Creator⁠- A playful, fill-in-the-blank style storytelling tool that lets families plug in names, places, and fun details to create a one-of-a-kind holiday tale to read aloud.

NORAD Tracks Santa has always been about wonder and connection. We hope these tools help parents and NORAD bring a little more magic to the season.

Happy Holidays from OpenAI!

• Partnerships
• 2025

Author

OpenAI

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